Picking the Right Website Platform for Your Business

When you're ready to start building your business's website, choosing the right platform is essential. 

There are a few different factors you should consider when making your decision. First, think about what kind of features you need:

• Do you need a simple site with a few pages or something more complex? 
• Are you keen to DIY your website build, or do you have the budget to hire a designer?
• Is there a budget you need to consider?

Once you know what you need, you can narrow down your choices, but for most small businesses, it comes down to choosing between Squarespace and WordPress.

So in this article, I'll dive into choosing between these two platforms.

Squarespace and WordPress are two of the most popular website platforms on the market. 

Squarespace is known for its user-friendly interface and wide range of templates, while WordPress offers more flexibility and control. So, which one is right for you? Here's a quick guide to help you make the decision:

If you're looking for an easy-to-use platform with beautiful templates, Squarespace is a great choice. 

WordPress may be a better option if you need more control over your website's design and functionality.

Why Squarespace is the best choice for DIYers

If you're thinking about creating a website, but don't want to spend a lot of money hiring someone to do it for you, then you should consider using Squarespace. It's one of the best DIY website platforms and is perfect for beginners. However, it also has enough design flexibility and functionality to make something extraordinary with a professional designer's help.

There is a little more upfront cost in using Squarespace since you'll need to purchase a plan, but you'll save a ton of time and energy because once you've launched your website, there's no need for ongoing maintenance or updates!

Why WordPress is the go-to platform for more advanced or complex businesses

WordPress is one of the most popular platforms on the internet and has the big bonus of being very affordable! But with that affordability comes a little less user-friendliness and no real support to speak of.

The beauty of the WordPress platform is that it's an open sand box where developers create all sorts of interesting plugins that can really expand what you can do with your website, which makes it perfect if you're running a more complex business like a subscription box or advanced e-commerce. But that flexibility comes at a cost: you'll need more technical expertise (or even the budget to hire a developer) to make everything work seamlessly, and you'll be tied to running regular backups, updates and plugin check-ups.

Conclusion:

In conclusion, picking the right website platform for your business can be daunting. But it doesn't have to be. By following the simple tips outlined in this article, you can be well on your way to finding the perfect platform for your business. 

So what are you waiting for? Get out there and start shopping for the perfect website platform for your business! 

Michelle Pontvert is a website design Queen who helps her clients to create strategically designed websites that help them grow their coaching, consulting, and service-based businesses without burning out or missing more time with their families.

If you're ready to connect with and convert your dream clients through your website so you can finally enjoy the life/work balance that inspired you to start your business in the first place, you can meet Michelle here.