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How Strategic Storytelling Will Drive Connection, Not Clicks beyond the headlines build your brilliant business issue 50 lauren regan pr

By Lauren Regan.

In December 2023, the UK retail industry faced a 32% decline in sales. As a result, the competition for retailers has become fierce, and they need to work hard to get noticed in...

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The Power Of A Good Story behind the headlines business lauren regan pr

By Lauren Regan.

Recently, someone told me that I 'told too many stories', and while it was meant as an insult, it made me think about some of the best moments I've had with family and friends. The...

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What Is Your Brand Story – And Why Should Anyone Care? business lauren regan pr

By Lauren Regan.

Great brands are everywhere, and, given 30 seconds, most of us could name one that resonates with us. It could be your go-to comfort food, a tech giant, a kitchen appliance, or a...

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